Are you serious about releasing your Aloha into the world? Read this, by James Victore, and cheer.

We managers are repeatedly told to do it (and “it” includes a lot) for them. What you need to do instead, is do it all for you.

Then, an experience like this happens:

Case in point: Anthony Bourdain’s bestseller Kitchen Confidential was written purely out of love of his craft. His work was an expression of himself. His business model was, literally, “I don’t give a shit.”

 

Bourdain wrote only for cooks, and thought he would be excommunicated from the restaurant business for it. But, because he told the ugly truth, in his own voice, in his own aggressive style — on his subsequent book tour, he was received by cooks and chefs the world over with the phrase, “You wrote my life, man.”